How to read the referral activity log

The activity log is the raw, event-by-event pulse of your referral program — every join, share, claimed reward, purchase, or ban writes one line here, newest first. Where analytics gives totals, the activity log lets you watch it unfold in real time — useful for confirming momentum, following one customer’s path, or grabbing a referrer’s share link.

Open Referral → Activities.

Activity types

Each entry records one action against one customer:

Activity	What it means
Joined	A customer joined the program as a referrer and received their share link and code.
Claimed	A reward was claimed — a referee collected their referral discount, or a referrer received their earned reward.
Purchased	A referee completed a qualifying purchase, turning a referral into a successful one.
Revoked	A referrer reward was clawed back because the order behind it was cancelled or refunded. The entry reads Reward revoked, without a reason or an order link.
Banned	A referrer was banned in the Fraud center and can no longer receive rewards.

What each entry shows

The feed is enriched with details relevant to the action:

• Joined entries include the referrer’s share link, and their referee discount code if one applies — handy for quickly grabbing a customer’s sharing link.
• Claimed entries show what was claimed: the referee’s discount code, or the referrer’s reward (discount code, store credit, cash, or a custom reward’s description) and the order it came from.
• Purchased entries connect the referee to the order that completed the referral.
• Revoked entries read Reward revoked for that referrer. They don’t name the reward, give a reason or link to the order, so check referral orders to find the order behind it. See reward revocation.
• Banned entries record that a referrer was blocked.

Every entry shows the customer’s name and email and links back to their record, so you can move from a single event to the full customer history in one click.

Read the feed

Open the Activity tab — entries are listed newest first by default, sortable either way. Click a customer in any entry to open their detail and see their full referral chain. A steady run of Joined and Claimed entries confirms the program is live; Purchased events show momentum.

For an aggregated view — conversion rates, revenue, top referrers — use Referral analytics instead; this log is for event-by-event detail.

Next steps

• See the full picture for one person in Contacts.
• Track the discount codes behind Claimed events in Track referral discount codes.
• Review program results in Referral analytics.