> For the complete documentation index, see [llms.txt](https://docs.bloop.plus/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.bloop.plus/referral-program/management/customers.md).

# Customers

Your referral program runs on two kinds of people: **referrers** who share, and **referees** they bring in. The Customers tab lists both, so you can see who your best advocates are, who joined but never shared, and invite loyal customers to refer in bulk instead of waiting for them to discover the program.

### Filter the customer list

The list groups customers into tabs so you can focus on one role at a time:

| Tab                | Who it shows                                      |
| ------------------ | ------------------------------------------------- |
| All customers      | Everyone, whether or not they joined the program  |
| Referrer           | Customers who joined and can share a link or code |
| Referee            | Customers who were referred by someone else       |
| Referral completed | Referees who completed a qualifying purchase      |
| Not joined         | Customers who have not joined the program yet     |

Each row shows the customer's program status (**Joined** or **Not joined**), their successful referrals, referral invites, and the revenue they have driven. You can search by name or email and sort the columns to find top referrers or inactive ones.

### Open a customer's detail

Click a customer to open their detail view, which shows their place in the referral chain:

* For a **referrer**, you see their referral link and code, the list of referees they brought in, and each referee's order, order value, and reward status (whether the referee's discount was used). Rewards the referrer has earned are listed by type — discount code, store credit, cash, or a custom reward shown by the description you gave it.
* For a **referee**, you see who referred them and the discount they claimed.
* Reward and order records link straight to the matching customer and order in your Shopify admin.

This is the fastest way to answer "where did this customer come from, and what have they earned?"

### Invite customers in bulk

1. In the **Customers** tab, choose the customers to invite.
2. Confirm. Bloop creates a referrer record — with a unique share code — for each, skipping anyone already a referrer.
3. Bloop sends each invited customer your referral invitation email.

### Payment methods for cash rewards

If your campaign uses **cash**, you process payouts yourself. Define one or more **payment methods** (PayPal, bank transfer) and their fields in settings — each referrer fills in their details, which Bloop stores for when you run a payout. Discount-code and store-credit rewards issue automatically and need no payment method.

### Next steps

* See what your customers are doing in real time in [Referral activity](/referral-program/analytics/activity.md).
* Review referred purchases in [Referral orders](/referral-program/management/orders.md).
* Choose what referrers earn in [Referrer and referee rewards](/referral-program/rewards.md).


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