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How to style your affiliate portal

The portal is where affiliates grab their link, watch sales come in, and see their payouts. A portal carrying your logo and brand color reads as a real partnership; a generic, unbranded dashboard reads as a third-party tool that partners give less attention. Bloop gives you four settings to make the dashboard feel native - primary color, portal title, logo, and favicon - under the affiliate Branding tab. After you save, use “Go to portal” to check the result in a live tab.

Portal style: primary color, title, logo and favicon

Open Affiliate → Branding → Portal style. The page has two tabs: Design for these four settings and Custom code for your own CSS and JavaScript.

  • Legitimacy. Your logo and color signal that your program is serious. A bare, default-skinned dashboard suggests it was switched on as an afterthought — and partners ration their effort accordingly.
  • Recognition. Affiliates often work with several programs at once. When your portal looks like your store, partners know instantly which dashboard is yours.
  • Continuity. A prospect moves from your storefront, through your branded registration form, into the portal. If all three match, the journey feels seamless. A portal that suddenly looks like a different product introduces doubt at the moment a partner is committing.

The branded portal activation page

Setting What it controls
Primary color The portal’s accent color, applied to buttons, links, and highlights
Portal title The name shown on the browser tab, next to the favicon
Logo The brand logo displayed in the portal
Favicon The small icon shown in the browser tab

Pull each setting from assets you already use publicly — the goal is continuity, not a fresh design.

Element What to set it to Recommendation
Primary color Your store’s main brand accent: the same hex you use for buttons and links After saving, check on the live portal that text on top of it still reads clearly; a too-light accent on white can make buttons hard to see
Portal title Your brand or program name (for example, “Acme Partner Program”), not the app name Name the program so the browser tab says something a partner recognizes — never leave it as a generic default
Logo The same logo file from your storefront header Upload a clean image with a transparent background; avoid a logo with a baked-in white box
Favicon The same favicon your store uses Upload a square image so the portal tab carries your mark even when a partner has many tabs open

Set a primary color and the portal applies it throughout: buttons, active states, and links. Use your brand’s main color. Because the same color drives buttons and links, check contrast on the live portal after you save: an accent that looks great as a large block can leave small link text hard to read.

The portal title is the label affiliates see for your program. Set it to your brand or program name. If left blank, the portal falls back to its default title — always name it.

Upload your brand logo to replace the default placeholder. It appears in the portal header. Use a transparent-background image. You can remove the logo at any time to revert to the default.

The favicon is the small icon browsers show in the tab and bookmarks. Upload a square image so the portal tab carries your brand even when affiliates have several tabs open. If you don’t upload one, the portal uses your logo as the tab icon, and a default icon only when neither is set.

For styling beyond the Design settings, open the Custom code tab. It has two fields, Custom CSS and Custom JavaScript. Each holds up to 50 KB, and the field shows how much you have used. A field over the limit shows an error, and you cannot save until you shorten it. Your code runs on every page of the affiliate portal.

A worked example: matching the portal to your store

Section titled “A worked example: matching the portal to your store”

A storefront using deep teal (#0F766E) buttons, a transparent-PNG wordmark, and a leaf favicon needs a five-minute pass: set the primary color to #0F766E, the portal title to “Acme Partner Program,” upload the same logo and favicon, save, then open “Go to portal” to confirm white button text reads cleanly on teal. Zero new design work: every asset came from the storefront.

Changes are tracked as you edit and surfaced through the save bar at the top of the page. Save to publish, or discard to roll back to the last saved version.

The Live preview beside the settings shows your edits before you save. Switch between Portal, a sample dashboard with your logo, title, favicon and primary color, and Login page, the sign-in screen affiliates see first. It uses sample numbers, and it doesn’t run your custom CSS or JavaScript.

“Go to portal” opens your live portal in a new tab, so it shows saved changes only, including custom code, and it asks for an affiliate sign-in. Use Login as affiliate on an affiliate’s record (see managing affiliates) to get in, then confirm colors, title, logo, and favicon look right.

Portal style and custom code changes can take up to 10 minutes to appear.

The styled affiliate portal

The affiliate portal on a phone

  • Leaving the title blank. The portal shows a generic default where a partner most expects to see your name. Always set it to your brand or program name.
  • Ignoring contrast. A pale or very bright accent can make button and link text hard to read. Check the Live preview before saving.
  • Never checking the live portal. “Go to portal” shows the saved result. The Live preview uses sample data and skips custom code, so open the live portal once after saving, especially when you use custom code. Allow up to 10 minutes for changes to appear.
  • You rebrand or refresh your store theme → update the portal’s primary color, logo, and favicon to match, or the portal will drift out of sync with your storefront.
  • You launch a named program (“Acme Insiders,” “Creator Club”) → set the portal title to that program name so the dashboard reinforces the brand affiliates joined.
  • Partners aren’t engaging with the portal → a generic, unbranded dashboard is one quiet reason. Branding it is a low-cost first step before assuming the problem is your commission or content.
  • You’re recruiting higher-profile partners → a fully branded portal signals the professionalism those partners expect; see recruiting affiliates for the wider picture.