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How to configure affiliate email notifications

Partners keep promoting when they know where they stand. Bloop emails them at each stage, from application to payout, and emails you when there’s work to review. Turn each email on or off, and edit its subject and body.

Affiliate email list with on/off switches

Quick steps

Section titled “Quick steps”

  1. In BLOOP Refer & Aff → Affiliate program, open the Email tab.

  2. Click Edit on the email you want to change. The editor opens in a full-screen window over the Email tab.

  3. Edit the subject or body:

    The New affiliate registration email editor, with Send to, Subject, Banner image and Content

  4. Turn the email on or off, and save with the save bar in that window.

  5. Click Send test email and check the layout and wording:

    The Send test email button in the top right of the email editor

Which emails to enable

Section titled “Which emails to enable”

Several emails ship disabled. Review this list before launch. The Email tab groups them in four sections, shown in the first column. Two different emails are both called New sales: one goes to the affiliate, the other to you.

Section Email Sent when Default Recommendation
Store owner (You) New affiliate registration A new affiliate applies. Sent to you Off Turn on and set a recipient for alerts
Store owner (You) New sales An affiliate generates a sale. Sent to you Off Turn on and set a recipient for alerts
Affiliate - register Reset password An affiliate requests a password reset On Keep on. Partners can’t log in without it
Affiliate - register Approved You approve an affiliate. Includes the activation link On Keep on
Affiliate - register Pending An affiliate applies and waits for review On Keep on
Affiliate - register Rejected You reject an application Off Turn on to email rejections
Affiliate - register Manually added - by store owner You add an affiliate manually. Includes the activation link On Keep on. It’s the invitation
Affiliate - sales New sales A referral order is tracked On Keep on
Affiliate - sales Sales approved You approve a tracked sale On Keep on
Affiliate - sales Sales declined You reject a tracked sale Off Turn on to explain rejections
Affiliate - others New assigned coupon You assign a coupon code On Keep on
Affiliate - others New commission payout You click Mark as paid on a payout On Keep on
  • Send to: both owner emails share this list. Type an address and press Enter. You can add up to 3 addresses.
  • Locked field: if the field is locked, your plan doesn’t include custom recipients. Contact [email protected] to check your options.

The Send to field in the New affiliate registration email, with an owner address added

Emails your affiliates receive

Section titled “Emails your affiliates receive”
Email Preview
Approved The welcome email an affiliate receives
New sales The email an affiliate receives when a sale is tracked
Sales approved The email an affiliate receives when a sale is approved
New commission payout The email an affiliate receives when a payout is marked as paid

What to know before launch

Section titled “What to know before launch”
Situation What happens What to do
Activation and reset links The Approved and Manually added - by store owner links work once and expire after 3 days. The Reset password link expires after 1 hour. An expired link stops working Keep these emails on. The affiliate can request a new link from the same page
Sale approved or declined These emails send only when you change a sale’s status in the Sales tab. If Order approval automation is Immediately, or a sale is canceled or refunded, no email is sent, and the partner doesn’t hear about that decision To tell partners about every decision, approve and decline sales manually. See settings
Immediate approval The Pending email is skipped. The applicant gets Approved right away, without your review To review applicants first, set Affiliate approval automation to Manually
Sign-up burst Extra applications are held as pending, and no email goes to the applicant or to you Check the Affiliates tab regularly
Unsubscribe Only the Manually added - by store owner email has an unsubscribe link and a one-click header. Someone who unsubscribes stops receiving Bloop marketing emails from your store Don’t resend the invitation to them. Contact them another way

Editing an affiliate email

Section titled “Editing an affiliate email”
Field What it does
Subject Supports variables
Body The message, with formatting and variables
Button Text, color and font. Only Reset password has a button. Other emails carry their link in the body
Banner image An optional header image

Changes save per store and apply to every future send of that email.

Writing partner emails that work

Section titled “Writing partner emails that work”
  • Rewrite the approval and payout emails first. They matter most, and generic templates read as automated. Use your brand voice and open with {{FirstName}}.
  • Lead with the news. The approval email should say “you’re in” before anything procedural. The payout email should confirm the amount first.
  • Put the next step on its own line. Use {{AffiliateActivationLink}} for approval and manual-add emails, and {{AffiliatePortalLink}} for other emails.

Template variables

Section titled “Template variables”

Variables are placeholders in double braces, such as {{FirstName}}. Bloop replaces them when the email sends.

Variable Fills in Used in
{{FirstName}} The affiliate’s first name Most partner emails, including New assigned coupon
{{LastName}} The affiliate’s last name Optional, with {{FirstName}}
{{Email}} The affiliate’s email New affiliate registration (to you)
{{CouponCode}} The coupon code assigned to the affiliate New assigned coupon
{{SalesOrderId}} The tracked order, linked to the order in the portal New sales, Sales approved, Sales declined
{{AffiliateActivationLink}} The link to activate the account Approved, Manually added - by store owner
{{AffiliatePortalLink}} The affiliate’s portal dashboard Sales and payout emails
{{store_name}} Your store name Owner emails
{{note}} The note submitted with a registration New affiliate registration (to you)

Test before you go live

Section titled “Test before you go live”
  • Test sends are limited to 10 per minute. Wait a minute if you hit the limit.
  • A single test can go to at most 20 recipients. Split a longer list into batches.
  • A test fills in your store details, such as {{store_name}}, but not the affiliate’s. To check real values, add yourself as an affiliate with an address you control.

A new partner’s lifecycle

Section titled “A new partner’s lifecycle”

Six steps from application to commission payout, with the email that is sent at each step

Section titled “Related”